Atlanta, GA (November 2, 2026) – Eastside Golf hosted the latest iteration of Community Day on Sunday, November 1, 2026, in Atlanta. Held at the Charlie Yates Golf Course for the third year running, Community Day is a manifestation of the brand’s mission to expand access to golf by engaging local municipal courses, city leaders, schools, businesses, and community centers.
Photography by Fred Daniels, courtesy of Eastside Golf
Open to all, the event hosted around 275 guests, both golfers and non-golfers alike. Programming ran from 12:30pm to 5:30pm and included driving and chipping contests, music, local food trucks, and more.
The highlight of the afternoon was a celebrity 4-hole match with local high school and collegiate golfers featuring brand Founder Olajuwon Ajanaku, Co-Founder Earl Cooper, and celebrity guests – former NBA athletes Jerry Stackhouse and Dewayne Dedmon.
Beyond friendly competition, the match was grounded in inspiration and access. For some young participants, such as Paris Favors, Joe Morris, Joniya Weems and Ethan Edwards from the championship golf team at the nearby Drew Charter School, the match provided an opportunity to put their talents on display. Team Ajanaku, comprised of Stackhouse, Morris and Favors, won the match by two strokes – with Morris notably making a birdie.
“Atlanta is home for us, so Community Day always means something different here,” said Olajuwon Ajanaku, Founder of Eastside Golf. “This city helped shape who Earl and I are, and it continues to shape what Eastside can become.
Seeing young golfers compete in front of a crowd, families experience the game together, and people simply enjoy being in the space is what this day is all about. We want golf to feel like it belongs to everybody.”
Sponsored by Cash App and Georgia Power, the event also built relationships with local entities and helped provide resources for visibility and the continued progression of golf. Community Day Giveback from this iteration include:
Green Office Neighborhood Indoor Golf Club: $5K check presentation to support a local community staple who was recently crowned #1 indoor golf company in ATL
Drew Charter Golf Team: $5K check presentation for the championship high school team for their upcoming season, with select players caddying and playing in the celebrity 4-hole match
“Access means more than inviting people to the golf course – it means investing in the people and organizations already doing the work,” said Earl Cooper, Co-Founder of Eastside Golf. “From Drew Charter and Morehouse to Green Office, these programs are creating opportunities and building community through the game. This gives us a chance to support that work, bring everyone together, and help move golf forward right here in Atlanta.”
Additionally, Ajanaku and Cooper hosted golf clinics and lessons alongside members of the Morehouse College Golf Team – the founders’ alma mater.
“We’re appreciative of the support and opportunities Earl, O and Eastside Golf continue to provide for Morehouse College Golf,” said Coach Edgar Evans, whose team recently received a new sprinter van donated by Mercedes-Benz USA and Eastside. “We instill servant leadership as a pillar for our players, Community Day was an important opportunity to showcase that.”
Since the brand’s founding in 2019, Community Day in Atlanta has been a touchstone of its intention to engage with the local community. Ajanaku and Cooper met while both attending the local Morehouse College, where they won a national golf championship together in 2010, and the brand is named after East Atlanta, where Ajanaku was raised.
Press Contact:
Clara Jeon, cjeon@centricbrands.com
ABOUT EASTSIDE GOLF
Eastside Golf is actively transforming perceptions of the game through its apparel which has been embraced by golf professionals, celebrities, fashion influencers and professional athletes including NBA stars Chris Paul and Jayson Tatum, NFL greats Patrick Mahomes and Victor Cruz, musician DJ Khaled and President Barack Obama. Its signature Swingman logo is founder Olajuwon Ajanaku, a young Black man dressed in a sweatshirt and jeans with a gold chain around his neck and a club in mid-backswing, is meant to convey that you can bring your authentic self to the game of golf, with full confidence.
Eastside Golf boasts notable relationships with global brands including Mercedes-Benz USA and Nike, nine collaborations with Jordan Brand, and has held strategic partnerships and licensing deals with PGA TOUR, PGA of America, Bridgestone, NBA, MLB and Travel + Leisure. The brand was profiled in Hulu's "Grails: When Sneakers Change the Game," a six-episode docuseries on how Ajanaku and Cooper are driving social and cultural change in golf. To learn more, visit eastsidegolf.com or follow @EastsideGolf on Instagram.
ABOUT CENTRIC BRANDS LLC
Centric Brands LLC is a global leading lifestyle brand collective that has unparalleled expertise in product design, development and sourcing, retail and digital commerce, marketing, and brand building. Centric designs, sources, markets, and sells high-quality products in the kids, men's and women's apparel, accessories, beauty, and entertainment categories. The Company's portfolio includes licenses for more than 100 iconic brands, including Calvin Klein®, Tommy Hilfiger®, Faherty® and Under Armour® in the kid's category; Buffalo®, Caterpillar®, Dockers®, Hervé Léger®, Joe's Jeans® and Off-White® in the men's and women's apparel category; All Saints®, Coach®, Frye®, Hunter®, Kate Spade®, Michael Kors®, Ugg and Vince® in the accessories category; and in the Sports & Entertainment category, Disney®, GAME 7®, Marvel®, Nickelodeon®, and Warner Brothers® among many others. The Company also owns and operates Avirex®, Contenders, Hudson®, and Robert Graham®, and operates joint venture brands, Favorite Daughter®, Jennifer Fisher®, and John Elliott®.
The Company's products are sold through leading mass-market retailers, specialty and department stores, and online. The Company is headquartered in New York City, with additional U.S. offices in Los Angeles and Greensboro, and international offices in Canada, Italy, the United Kingdom, the Netherlands, Bangladesh, Cambodia, China, Hong Kong, India, and Vietnam. Centric Brands social impact efforts are centered around our commitment to serve and uplift the communities where we live and do business. Through our collective volunteerism and contributions, we are dedicated to making a caring and lasting impact on the world around us. For more information about Centric Brands, please visit www.centricbrands.com.
